Published 2025-12-31
Keywords
- Language, South Asia, Media, Politics.
How to Cite
Abstract
Language is deeply rooted in every domain of communication. It frames how issues are understood and acted upon by the masses. The media plays a pivotal role in disseminating information among the masses using language. For scholars and policy makers, the politics of language, the audience, the identities, and the platform are crucial to understanding how meanings, perceptions and realities are constructed and eventually shape our world. This study uses a systematic bibliometric analysis to study publication patterns, covering a wide range of literature on media and politics in the last decade. This paper looks at global media and political publications from a linguistic perspective. It further looks at the crucial role of language in media and politics by identifying the association of ideas. Knowledge from large data sets has revolutionised the study and emergence of academic trends. Using the Web of Science’s massive database. This study examines the research trends in media and politics, the collaboration patterns between institutions, organisations, and countries and the eminent writers contributing to this field. It also looks at the role of language in this context and suggests crucial interdisciplinary studies to gain an insight into the language of politics and media.